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The Flannel Guide: Finding the right flannel for you

A collection of flannel sheets in various colors and patterns.

It all began with a quest for the very best...

Our story began in 1973 when our founders returned from a trip to Europe with an English cotton flannel sheet, soon realizing that this exceptional quality couldn’t be found in the U.S. They wanted to provide that same comfort for those they cared about, and so the seed was sown for what would later become America’s original natural fibers company.

Today, the goodness of the fabric prevails, and we offer several flannel fabrications to help customize your comfort and provide a warm night’s sleep. And rest assured, all our thoughtfully designed flannel is gently brushed multiple times on both sides by skilled artisans for exquisite softness and is certified to Standard 100 by OEKO-TEX®.

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Cozy Organic-Cotton Flannel Bedding

Our softest flannel

  • 100% organic cotton
  • Certified to STANDARD 100 by OEKO-TEX®: this product was tested for harmful substances and certified to meet the global safety criteria
  • Brushed multiple times on both sides to meet our exacting standards for softness
  • Offered in our broadest range of colors and patterns, the solids are the foundation for our mix and match cozy flannel system: solids, stripe and print
  • Sold as separates for optimal mix and match
  • Woven in Portugal by skilled craftspeople with over 40 years of experience
  • Sleepers who want a classic, versatile flannel
  • A warm but mid weight flannel
  • A wide range of mix-and-match options, including solids and patterns
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Signature Flannel Bedding

Our warmest flannel

  • 100% WECYCLED® cotton
  • WECYCLED® process transforms unused, recycled yarns and cuttings from the manufacturing cycle into new, first-quality cotton fibers; the fibers are then incorporated with new, responsibly sourced fibers and woven into fabric
  • Certified to STANDARD 100 by OEKO-TEX®: this product was tested for harmful substances and certified to meet the global safety criteria
  • Based on the English Flannel Garnet Hill was founded on
  • Brushed multiple times on both sides to meet our exacting standards for softness
  • Offered in a range of solid colors as well as an assortment of patterns
  • Sold as separates for optimal mix and match
  • Woven in Germany in a multi-generational family run mill in operation since 1885
  • Sleepers who want a heritage English Style flannel
  • Exceptional warmth and a heavier weight
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Brushing make our flannel softer.

Our flannel is brushed multiple times on both sides by skilled craftspeople for an exquisite finish. The brushing technique creates fine fibers from the woven yarns, giving it extra softness and thickness. It’s just another detail which makes you want to curl up and stay in bed in bed on chilly mornings.

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A set of white Supima Flannel sheets.

Supima® Flannel Bedding

Our most sophisticated flannel

  • 100% American-grown Supima® cotton
  • Certified to STANDARD 100 by OEKO-TEX®: this product was tested for harmful substances and certified to meet the global safety criteria
  • Brushed multiple times on both sides to meet our exacting standards for softness
  • American Grown Supima® Cotton means this flannel is incredibly soft and pills less than a standard flannel for a smoother overall feel
  • Woven in Portugal in a third-generation family run mill with over 70 years of experience
  • Sleepers who want an incredibly soft and smooth flannel
  • Exceptional warmth and a heavier weight
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A set of blue Cotton & Cashmere Flannel sheets.

Cotton & Cashmere Flannel Bedding

Our most luxurious flannel

  • 93% cotton and 7% cashmere
  • Certified to STANDARD 100 by OEKO-TEX®: this product was tested for harmful substances and certified to meet the global safety criteria
  • Brushed multiple times on both sides to meet our exacting standards for softness
  • Specially woven to bring the cashmere fibers to the surface of the sheet so you’ll sleep in luxurious sweater soft warmth
  • The darker hues have a heathered effect and flecks of color
  • Woven in Portugal by skilled craftspeople with over 40 years of experience
  • Sleepers who want a luxe sleeping experience and a fluffy soft flannel
  • Mid-weight warmth
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When it comes to flannel, weight matters.

Unlike other types of sheets, flannel sheets are measured by weight instead of thread count. Measured in ounces per square yard, the weight gives you an indication of the durability and warmth of the bedding. The higher the number, the better quality — and warmer the flannel.

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Flannel Comparison Chart

A set of green Cozy Organic-Cotton Flannel sheets.

Cozy Organic-Cotton Flannel

A set of pale blue Signature Flannel sheets.

Signature Flannel

A set of white Supima Flannel sheets.

Supima® Flannel

A set of blue Cotton & Cashmere Flannel sheets.

Cotton & Cashmere Flannel

FIBER

100% organic cotton

WECYCLED® cotton

100% American-grown Supima® cotton

93% cotton and 7% cashmere

CERTIFICATIONS

Certified to STANDARD 100 by OEKO-TEX®

Certified to STANDARD 100 by OEKO-TEX®

Certified to STANDARD 100 by OEKO-TEX®

Certified to STANDARD 100 by OEKO-TEX®

WEIGHT (OUNCE PER SQ YARD)

5.4 oz

6.03 oz

6 oz

5 oz

COUNTRY OF ORIGIN

Portugal

Germany

Portugal

Portugal

SPECIAL DETAILS

Brushed on both sides to meet our standards of softness

Brushed on both sides to meet our standards of softness

  • Brushed on both sides to meet our standards of softness
  • Hemstitch detail at cuff

Brushed on both sides to meet our standards of softness

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Brownstone Cottage Collection

Find the right sheets for you.

Sateen, percale, linen, organic cotton...learn more about your options.

The sheet guide

How to put on a duvet cover

Let us show you an easy way with our step-by-step video.

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Category-Espot:190603-The Flannel Guide